Industries · B2B

B2B in the age of AI search

Buying committees research vendors with AI long before they talk to sales. Prolifico helps B2B brands in manufacturing, distribution and professional services make sure those answers are complete, current and favorable.

Buying committee reviewing vendor information in a meeting.
What's changing

How AI search is reshaping B2B.

  • Early-stage research, shortlisting and RFP prep increasingly start with an AI assistant.
  • Specs, certifications, integrations and differentiators must be accurate and citable.
  • Content is spread across product pages, spec sheets, partner sites and documentation.
Illustrative prompts

Questions your customers ask AI

  • “Top vendors for [capability] in [industry]”
  • “[Your brand] vs [competitor] for enterprise teams”
  • “Does [your product] integrate with [system]?”

Examples only. Your prompt library is built from your own audiences and priorities.

How does AI describe our brand?
All engines mentions—▲ —
Google AI mentions—▲ —
ChatGPT mentions—▲ —
Your brand60%
Competitor A45%
Competitor B30%

Illustrative layout only.

Recommendations tailored to your industry appear here.
Adobe Brand Visibility

Brand Visibility for B2B

Understand which prompts surface your brand, which competitors and third-party sources earn citations instead, and what content to publish or fix to earn a place on the shortlist.

Delivered as a six-week launch and an annual support program.

How Prolifico helps

Adobe solutions for B2B teams.

Adobe Brand Visibility

Benchmark against competitors across the prompts buyers actually use.

Learn more

AEM Sites

Modernize product and solution content with governed components.

Learn more

AEM Assets + Workfront

Streamline the content supply chain for spec sheets and collateral.

Learn more

Customer Journey Analytics

Follow long, multi-touch buying journeys end to end.

Learn more

Let's talk about B2B

Tell us about your goals and we'll recommend where to start.

FAQ

Frequently asked questions

Why does AI visibility matter for B2B?

Buying committees research vendors with AI assistants before talking to sales, so specs, certifications and differentiators need to be accurate and citable.

How does Brand Visibility help B2B teams?

It shows which prompts surface your brand, which competitors and third-party sources earn citations, and what to publish or fix to join the shortlist.

Which Adobe solutions support complex B2B content?

AEM Sites, AEM Assets with Workfront for the content supply chain, and Customer Journey Analytics for long buying journeys.