Conversations that guide customers, on your own channels.
Adobe Brand Concierge lets brands launch personalized, conversational AI experiences on their websites and apps, grounded in their own content and guardrails. Prolifico launches it, then keeps it improving.
An AI concierge that speaks for your brand.
Brand Concierge interprets customer intent and context and responds in your brand's voice, using your own content.
Grounded in your content
Conversations draw on your existing knowledge bases, content and assets, from Adobe Experience Manager or other sources, to give natural, on-brand answers and visuals.
Governed by your guardrails
Responses reflect your brand voice, values and standards, with guardrails you control.
Insights that flow back
Intent, sentiment and behavior signals from conversations can feed customer profiles in Adobe Experience Platform and the rest of your marketing stack.
Brand Visibility outside your site. Brand Concierge on it.
Adobe Brand Visibility shows how AI assistants describe your brand across the web. Brand Concierge delivers the AI experience on your own website and apps.
Many programs pair the two: improve how you are found and cited, then guide visitors once they arrive.
From use cases to a live concierge.
Discover
Prioritize customer questions and journeys, content sources, brand voice and guardrails.
Design
Shape the conversation experience, content grounding and hand-offs to people and forms.
Integrate
Connect the knowledge bases the concierge answers from: help centers, product and policy libraries, documents, FAQs and site content. They do not need to be Adobe; we work with the sources you already have.
Validate
Test answers against content and guardrails; review with brand, legal and support teams.
Launch
Go live on your priority pages and channels with a plan for what to measure.
Keep the concierge sharp.
Monitor
Review conversations, topics and gaps, and how customers move to the next step.
Tune
Refine content, guardrails and prompts as products, policies and promotions change.
Expand
Add use cases, pages and channels based on what the data shows.
Report
Share results with stakeholders on a regular cadence.
Curious what a concierge could do for your site?
Tell us about your customers and content and we'll sketch a launch plan.
Frequently asked questions
What is Adobe Brand Concierge?
Adobe Brand Concierge is an agentic experience that lets brands launch personalized, conversational AI on their websites and apps, grounded in the brand's own content and guardrails.
How is it different from Adobe Brand Visibility?
Adobe Brand Visibility improves how AI assistants outside your site describe your brand. Brand Concierge delivers the AI conversation on your own site. About Brand Visibility.
What does Prolifico do for Brand Concierge?
Prolifico helps you plan use cases, connect your knowledge bases, validate answers against your guardrails, launch, and then monitor and tune the experience.
Do our knowledge bases need to be Adobe?
No. Brand Concierge can draw on knowledge bases from Adobe Experience Manager or from non-Adobe sources such as help centers, product and policy libraries and document stores. We confirm the right sources during discovery.