Success story · Solidigm

Leading its category in AI answers, and building toward the architects who decide.

Solidigm is the first-named storage brand in AI answers. With Adobe Brand Visibility and Prolifico it can now see where AI engines send AI infrastructure architects, executives and CFOs, and what to publish to be part of those answers.

Prolifico client

Delivered through Prolifico's standard Adobe Brand Visibility program.

22.4%share of voice, #1 of five storage brands tracked
1.34average position when named: usually first
70%visibility on "which SSD should I buy" questions
8,581citations of solidigm.com in the baseline week
The company

The storage behind AI infrastructure.

Solidigm builds high-capacity data center SSDs, including QLC and liquid-cooled drives, for the AI infrastructure behind cloud, enterprise and edge computing.

Buyers are increasingly asking AI assistants to help them choose, and to help them solve bigger problems first: "How do I keep GPUs fed?" "What does AI storage really cost?" Solidigm wanted to know how it shows up in both kinds of answers, and what to do about the gap.

At a glance

CompanySolidigm (solidigm.com)
FocusData center SSDs for AI infrastructure
ProgramAdobe Brand Visibility launch and ongoing measurement
AI platformsTen AI models, including ChatGPT, Claude, Gemini, Google AI Mode, Google AI Overviews, Microsoft Copilot and Perplexity
How we did it

Prolifico's standard Adobe Brand Visibility process, tailored to technical buyers.

The same six stages we run for every client, built around how architects, executives and CFOs evaluate infrastructure.

  1. Discover

    Mapped the buyers (architects, cloud providers, executives, CFOs), the topics they research and the questions they ask at each stage of a decision.

  2. Create

    Built a prompt library across AI infrastructure, economics, cloud, edge and product selection, tagged by persona, intent and journey stage.

  3. Configure

    Set up Adobe Brand Visibility across ten AI models with the competitive set and the standards bodies and platforms that shape answers.

  4. Measure

    Established the baseline: visibility, share of voice, position, citations and sentiment, model by model.

  5. Analyze

    Studied who AI engines cite, what their pages have in common, and how solidigm.com is read and credited.

  6. Report

    Delivered a prioritized plan: Adobe Brand Visibility optimizations ready to deploy, content plays, and partner and benchmark work.

What the baseline showed

A clear leader. The opportunity is the problem questions.

  • #1 in its category: Solidigm's share of voice is more than three times its closest competitor's, and when named it is usually named first.
  • Wins the product question: 70% visibility when people ask which SSD to buy, and 62% even when they do not name a vendor.
  • Well regarded: 59% of statements are positive and only 1.4% negative, helped by independent reviews of its drives.
  • A site AI can read: solidigm.com is server-rendered and open to AI crawlers, a strong foundation to build on.
  • Home territory is strong: QLC, high capacity and liquid cooling are where Solidigm already competes, and its clearest differentiators.
  • The upside: discovery questions from architects, executives and CFOs, where demand is highest and visibility is just getting started.

AI Visibility Baseline

Questions naming Solidigm99.8%
Which-SSD-to-buy questions70%

Share of voice among storage brands

Solidigm22.4%
Closest competitor6.4%
Next competitor4.7%
Why it works

Platforms and standards bodies own the discovery answer. Solidigm can be in it.

Adobe Brand Visibility shows what AI engines trust, so the plan is specific.

Reference architectures

Platform and partner reference designs are among the sources AI engines trust most on technical questions. Aligning Solidigm with them puts it in the answer.

Neutral benchmarks and standards

Vendor-neutral, quantitative sources carry weight when buyers evaluate options. Taking part in them brings that credibility to Solidigm.

Explainers beat product pages

AI engines favor clear educational content alongside product pages. Solidigm can lead the conversation where its story is strongest.

Ready to deploy

Three ways Adobe Brand Visibility improves what AI agents can read and cite.

The first two are delivered at the edge to AI agents only, with no CMS work.

Recover Content Visibility

Makes sure AI agents see the full content of Solidigm's pages, so more of it can be understood, cited and recommended.

LLM-friendly summaries

Adds concise summaries and key points to important pages, so AI engines can quote Solidigm accurately.

Fixing what agents can't find

Adobe Brand Visibility reports the paths AI agents request that lead nowhere. Solidigm uses that list to restore the right pages, so agents reach current content instead of dead ends.

The plan

Content plays that reach the architects, executives and CFOs.

  1. AI infrastructure architecture hub

    Practical, architect-level guidance on the technical questions behind infrastructure decisions.

  2. AI economics and TCO

    Executive and finance-ready content with clear, quotable numbers on return, cost and efficiency.

  3. Hyperscale and multitenant cloud storage

    Guidance for cloud architects and service providers on storage at scale.

  4. Edge AI storage

    Reference designs and guidance for storage at the edge.

  5. QLC, high capacity and cooling authority

    Definitive, vendor-neutral education that extends a lead Solidigm already holds.

Early signals

AI agents and AI answers are leaning in.

Across the weeks around the baseline, signals pointed the right way.

  • Citations of solidigm.com pages in AI answers: 6,422, up 39% in two weeks.
  • Weekly AI agent interactions: 11,463, up 8%.
  • Content visibility: 92 out of 100, meaning most page content is readable to AI agents.

What happens next

Solidigm is deploying the optimizations and first content now, and measuring monthly against a consistent library so changes in the prompt set never hide real movement: discovery visibility (the main growth measure), share of voice, citations and agent success.

Leading the product question is the start. Being part of the answer to the problem question is how a leader stays one.

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See what AI says about your company.

Start with a baseline. Prolifico launches Adobe Brand Visibility in about six weeks.

FAQ

Frequently asked questions

Where does Solidigm stand in AI answers today?

Solidigm is #1 of five storage brands by share of voice (22.4%), is usually named first, and is visible in 70% of answers to which-SSD-to-buy questions.

What is the opportunity for Solidigm?

AI infrastructure discovery questions from architects, executives and CFOs, where demand is highest and Solidigm's visibility is just starting. The plan combines Adobe Brand Visibility optimizations with a focused content program.

What Adobe Brand Visibility optimizations are being deployed?

Recover Content Visibility and LLM-friendly summaries, both delivered at the edge to AI agents with no CMS work, plus fixes for paths AI agents request that lead nowhere.